Feel the moment of time
It has different atmospheres along with the time and seasons. During daytime, it gives calm but warm feeling to people who visit Shirakawa. In the evening, it can be nostalgic atmosphere. At night, it gives the a little romantic impressions with lights along the river.
Furukawa-cho shopping street is old shopping street stretching along the Shirakawa river. It has a long history where you can find both the old stores such as a chicken butcher or a knife shaping store, and new place like a craft beer bar. It would be a great experience if you stay in or near Sirakawa area while you feel how the town looks like.
The great thing about Shirakawa area is that it is close to Gion are, which has famous shirines and temples like Yasaka shrine. Gion is also has many places to enjoy night life.
You can even walk to the Kamogawa river, where is the best place in Kyoto to chill out, run or read a book etc.